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	<title>iancul &#187; tips</title>
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	<link>http://www.iancul.com/blog</link>
	<description>— a designer&#039;s rants</description>
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		<title>Michael Bierut shares 5 secrets from 86 notebooks</title>
		<link>http://www.iancul.com/blog/2009/10/27/michael-bierut-shares-5-secrets-from-86-notebooks/</link>
		<comments>http://www.iancul.com/blog/2009/10/27/michael-bierut-shares-5-secrets-from-86-notebooks/#comments</comments>
		<pubDate>Mon, 26 Oct 2009 21:49:30 +0000</pubDate>
		<dc:creator>Iancu</dc:creator>
				<category><![CDATA[branding]]></category>
		<category><![CDATA[design]]></category>
		<category><![CDATA[identity]]></category>
		<category><![CDATA[personal]]></category>
		<category><![CDATA[the great ones]]></category>
		<category><![CDATA[tips]]></category>
		<category><![CDATA[designer]]></category>
		<category><![CDATA[Michael Bierut]]></category>
		<category><![CDATA[notebooks]]></category>
		<category><![CDATA[Pentagram]]></category>
		<category><![CDATA[secrets]]></category>

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		<description><![CDATA[It&#8217;s always so inspiring to listen to Michael Bierut. This time he talks about five things, &#8216;five secrets&#8217; he&#8217;s learned while working, and he shares them while explaining five relevant projects.

If you&#8217;re lazy or just here for a quick reminder, here are the five:
     • Listen first, then design
   [...]]]></description>
			<content:encoded><![CDATA[<p>It&#8217;s always so inspiring to listen to Michael Bierut. This time he talks about five things, &#8216;five secrets&#8217; he&#8217;s learned while working, and he shares them while explaining five relevant projects.</p>
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<p>If you&#8217;re lazy or just here for a quick reminder, here are the five:<br />
<em>     • Listen first, then design<br />
     • Don&#8217;t avoid the obvious<br />
     • The problem contains the solution<br />
     • Indulge your obsessions<br />
     • Love is the answer</em></p>
<p>Use them wisely :)<br />
<em><br />
(via designobserver)</em></p>
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